The Orbital Alliance Blog

As Internet usage continues to soar on mobile devices, the question many wonder is whether consumers prefer to use mobile apps to consume data from the Internet, or do they prefer to use mobile browsers. Read more

Social Media is about communication and interaction. It is all about Quality over Quantity, and being able to interact with your followers and build a strong base and foundation for future growth. Buying followers and likes plays a negative roll in doing this. Read more

With Google+ rolling out social and Google+ results within search queries, it does two things... sends more traffic to google, and also requires content marketers to focus on being visible within the Google+ Universe. Read more

As social media continues to grow and expand, the question that is brought up numerous times is, should Brands respond to Social Media postings? Read more

Social media is hot, and people are jumping on it left and right to get their companies involved, but many are finding that it can be very difficult to get more mainstream/traditional companies to integrate social media. Read more