According to a report by eMarketer, over half of Internet Users will read blogs this year in the US, reaching a total of 122.6 million in 2011.
According to the chart on the right, the percentage of us blog readers in the US will continue to rise and be at 60% in 2014, with a total of 150 million.
Considering the push to social networks and micro-blogs, this still shows Blogging is a very powerful and used resource online.
Content Creation is very important in an overall online/inbound marketing strategy
Content Creation is very important in the overall online/inbound marketing strategy of a company or business, and blogs play a very strong role in the ability to get your content out there, indexed, and viewed.
Do you agree with this assesment? Do you find blogs beneficial to you personally or your business?