The Orbital Alliance Blog
The latest news about Orbital Alliance, things we like, or interesting items we pick up.
Top 10 Reasons to Write Top 10 Lists
Top 10 Lists are constantly being utilized and many consumers love to read top 10 lists. I am not sure if it is because of David Letterman or not, but there is definitely an attraction towards the magical Top 10 list. Many times they can be humorous, while others can help promote specific points in an easy to read format. Read more
Posted by Orbital Alliance | Mar 29, 2013
Marketing Study: What Content Marketing Strategies Generate the Best ROI?
Content Marketing is all the rage this year when it comes to inbound marketing and online marketing, but what specific pieces have generated the best ROI? A study by CopyPress looked into answer that question. Read more
Posted by Orbital Alliance | Mar 14, 2013
Understand How Can Long-Tail Keywords Help Your Business
Long tail keywords are the longer, more specific keywords that are less common, individually, but add up to account for the majority of search-driven traffic. Discover how your business can capitalize on identifying long-tail keywords specific to your company and industry. Read more
Posted by Orbital Alliance | Mar 12, 2013
What Sources Drive Leads for Small and Medium Sized B2B Company Websites?
A Study was performed by Optify to understand what sources drove leads for small and medium sized B2B company websites. Organic and direct traffic lead the way, but social media is starting to help. Read more
Posted by Orbital Alliance | Mar 04, 2013
A Collection of White Paper Statistics
White papers are one of the most powerful content resources available to companies online. They elevate the credibility of your brand, use factual information to persuade potential customers, and attract considerable traffic in the form of social media sharing and captured leads. Read more
Posted by Orbital Alliance | Feb 26, 2013
