The Orbital Alliance Blog

The latest news about Orbital Alliance, things we like, or interesting items we pick up.


What are the Most Effective Social Media Marketing Tactics for B2B and B2C?

What are the Most Effective Social Media Marketing Tactics for B2B and B2C?

Ascend2 surveyed marketing professionals worldwide in Feb 2013 to find out what were the most effective social media marketing tactics, and organized the results by B2B and B2C. Here are the results. Read more

Posted by Orbital Alliance | Apr 18, 2013


What is Twitter Vine and How Can You Use it for Marketing?

What is Twitter Vine and How Can You Use it for Marketing?

Twitter Vine is an app that allows you to capture and share short looping videos on your iPhone and iPod touch, with Android app coming soon. But how should Vine be used for Marketing? Read more

Posted by Orbital Alliance | Mar 11, 2013


What Sources Drive Leads for Small and Medium Sized B2B Company Websites?

What Sources Drive Leads for Small and Medium Sized B2B Company Websites?

A Study was performed by Optify to understand what sources drove leads for small and medium sized B2B company websites. Organic and direct traffic lead the way, but social media is starting to help. Read more

Posted by Orbital Alliance | Mar 04, 2013


What Online Sites Influenced Customer Purchase Habits the Most in 2012?

What Online Sites Influenced Customer Purchase Habits the Most in 2012?

A survey from Technorati Media discovered what online sites influenced customer purchase habits the most in 2012. After the top two, consisting of retail and brand sites, blogs were the next highest impactor on purchasing decisions. Read more

Posted by Orbital Alliance | Feb 28, 2013


Infographic: Ultimate Guide to Image Sizes for Top Social Networks

Infographic: Ultimate Guide to Image Sizes for Top Social Networks

With so many options and so many mediums, it is hard to keep up with all social media templates and posts specifications. This infographic helps breakdown the top 5 social media sites, Facebook, Twitter, LinkedIn, Google+, YouTube, and Pinterest and all types of image sizes required. Read more

Posted by Orbital Alliance | Feb 22, 2013


Socialize & Stay In-touch